Saturday, June 18, 2011

Top 10 Ways to Advertise Your Website/Business:

Great Ways to Advertise Your Website/Business:

1.     Promote Your Local Business on the Internet
List your local business for free on Google Places for Business (places.google.com/business), Yahoo! Local (local.yahoo.com), and Bing Local Listing Center (https://ssl.bing.com/listings/).Your business will show up on a map when people do a local search. For more information, see articles on local marketing (www.wilsonweb.com/local/) on my site.

2.       Promote Your Video, Images, and Audio Content
If you want to get a top-ranking, informative video on YouTube (www.youtube.com) that mentions your site, it could drive a lot of traffic to your site. For further info, search "optimizing images" or "optimizing videos" on YouTube.

3.       Write Articles for Others to Use in Websites and Newsletters
Just include a link to your website and a one-line description of what you offer in the article. This is an effective and "viral" approach to produce hundreds of links to your site over time. You'll find lot of info on how to do this on the most popular article marketing site, EzineArticles.com. If you create a free membership account, they will be sending you instructions and ideas every week.

4.       Issue News Releases
Send newsworthy events and news releases to print and web periodicals in your industry. Link to your site in online news databases remain for months and temporarily improve traffic to the site and increase popularity. Use an online news release service like PR Web. Placing your website url in online copies of your press release may temporarily increase link popularity.

5.       Become Part of a Social Media Community
Best online networking communities for business include Facebook (www.facebook.com), LinkedIn (www.linkedin.com), and Twitter (www.twitter.com). You may also want to participate in a social bookmarking community in which members share info about websites, articles, or news items that they like. These include Digg (www.digg.com), Delicious (www.delicious.com), StumbleUpon (www.stumbleupon.com), and Google Bookmarks (www.google.com/bookmarks/).

6.       Promote Your Site in Online Forums and Discussion Lists
The Internet is offering hundreds of very targeted e-mail based discussion lists, online forums, and groups made up of people with very specialized interests. Use Google Groups (groups.google.com) to find appropriate groups. Search online for blogs or other forums. Add to the discussion in a helpful way and let the "signature" at the end of your e-mail message do your marketing for you.

7.       Ask Visitors to Bookmark Your Site
Ask all visitors to bookmark your site or save it in their Favorites list. Use widget called AddThis (www.addthis.com).

8.       Publish an E-Mail Newsletter. Aggressively Ask for E-Mail Sign-ups
 Want to get subscribers to your e-mail newsletter ?? you'll need to work hard at it. Include a subscription form on every page of your website. Send Offers to Your Visitors and Customers.

9.       Begin an Affiliate Program
A retailer's affiliate program is a CPA program that pays a commission to other site owners whose links to the retailer's products result in an actual sale.

10.   List Your Products with Shopping Comparison Bots and Auction Sites
If you're an online merchant, Shopping bots compare your products and prices to others. Some work on a PPC (Pay Per Click) basis, others on a CPA (Cost Per Action) basis, perhaps with a listing fee. Bots to consider include mySimon (www.mysimon.com), BizRate (www.bizrate.com/), PriceGrabber (www.pricegrabber.com/), and Shopping.com (www.shopping.com). Shopping sites that include comparison features include: eBay (www.ebay.com), Yahoo! Shopping (shopping.yahoo.com), and Amazon Marketplace (www.amazon.com/gp/help/customer/display.html?nodeId=1161232). You pay to acquire first-time customers, but hopefully you can sell to them a second, third, and fourth time, later on.



Thursday, June 16, 2011

My Hot Pic

" A good snapshot stops a moment from running away." - Eudora Welty
Find that perfect snap using the latest app 'My Hot Pic' on Facebook.
This application selects and posts that pic of your that was most liked by your friends on Facebook which undoubtedly is your best pic.

My Hot Pic is an awesome app with rating (4.9 out of 5)
Do check it out:
http://www.facebook.com/apps/application.php?id=119869768097773
http://apps.facebook.com/appbestpic/

Wednesday, June 15, 2011

"Design Genius" T-shirt Design Competition



iLogo is organizing a theme based T-shirt Design Competition. The theme
for the competition is "Dancing in the Rain". The top 3 'most-liked'
designs will be custom made by iLogo for the winners. What's more, they
are also giving out 10 pairs of PROVOGUE eyewear worth Rs. 2000 each
to lucky commenters/participants in the Contest.
So go on and participate Design Genius contest today and win fabulous goodies.
Please visit http://facebook.com/ilogo.org/ for further details.
Here are the Terms and Conditions:
1.      Participants are requested to adhere to the theme of the competition. The theme is "Dancing in the Rain". Entries not found relevant to the theme will be deleted without further notification.
2.      iLogo reserves the right to declare any design invalid, if found NOT to be of a minimal* standard.
3.      Winners will be decided on the basis of Facebook "likes" the design gets along with iLogo's discretion.
4.      The design submitted MUST fulfill the following conditions:
i.                    Only the shirt front is to be designed.
ii.                  Images used in the design should NOT have more than FIVE colours and there should be NO gradients.
iii.                Text should have fonts from the collection in the Design Studio. Images for text are unacceptable.
5.      Top 3 winners will get the design printed on a custom made T-shirt of size as specified by them after contact.
6.      In case the winners do not respond within a period of 3 days, iLogo reserves the right to declare the next best design as the winner.
Ten pairs of provogue eyewear worth Rs 2000 will be given to the lucky commentors/participants during the course of the competition.
 *minimal -> Here minimal means with good design sense and composition of final T-shirt. For clarifications please refer designs on website http://ilogo.org/ in the "Design Ideas" tab.

Tuesday, June 14, 2011

Claiming A Blog in Technorati

I just submitted my site to Technorati for inclusion in the blog directory with the hope of gaining some additional link value, traffic and visibility. I wasn’t planning to write a post about this, but claiming my blog was really confusing. Particularly, the step of claiming the Technorati’s claim token – mine is CMBZPP4R88W7.
Here are the steps to claim:

1. Go to Technorati and log-in or sign-up for an account.
2. Fill out the required fields of your profile information.
3. On your profile, scroll to the bottom of the page to the “My claimed blogs” section and add the URL of your blog.
4. On the next page, fill in all of the required details of your blog and proceed to the next step which leads to a “Blog claimed status” page.

You will receive an email that says the following:

Thank you for submitting your blog claim on Technorati. Technorati will need to verify that you are an author of the site http://yoursite.com by looking for a unique code. We have just assigned the claim token ############ to this claim. Please visit http://technorati.com/account/ for more details, including how to use the claim token.

1. Write a blog post (such as this) and include your 12-digit technorati claim token in the body of the post, near the beginning (hence my code at the top)
2. Return to your account page, scroll to the bottom, and click the button to “Check Claim”
There you go,your blog is now claimed in the directory.

Saturday, June 4, 2011

Expansion of iLogo into the B2C segment

With a set of marquee clients such as the Barclays, Google, TCS, JWT, Big Cinemas already in its kitty, iLogo is leveraging on the products it built for these clients and working on 'differentiated products for the Indian market '. Building on the success of personalization, iLogo a popular destination for personalized products in the country, is expanding into the B2C(Business-to-consumer) segment.

iLogo is now going to launch two new websites namely, www.grabonedeal.com and www.blueinjun.com
These two websites are going to cater to the consumers directly focusing on singular purchases.

Grab One Deal is a unique website offering fabulous deals on particular units, only for a limited time.
Grab One Deal is your one stop portal for finding daily deals and best online store deals providing you an aggregated and categorized view of online deals to help you make your online purchase easier.
It will provide users with some of the most incredible money saving bargains online and provide free shipping.

The daily deals consist of t-shirt, sleeve shirts, shirts etc. Plus one ridiculously huge coupon each day, on the best things to eat, drink, see... and you'll never wanna miss it.
fabulous features include :
A premium deal everyday.
Experience a never-expected discount.
Everyday you'll meet a new surprise.
Some of the current hot deals include Social Media T-shirt, Tin-Tin T-shirt, Viva La Relativity T-shirt, New Mumbai Indian T-shirt etc.

Blue Injun will cater to the hardcore segment of the crowd, with a deep sense of fashion and individualistic appeal. It will be one of the leading B2C Marketplace that helps fashion appeal buyers to instantly connect with quality fashion appeal manufacturers & suppliers from all over the world. True beauty resonates from individualistic appeal.

Blue Injun will be a contemporary accessories and lifestyle boutique that embodies customers to declare style independence, allowing the discovery of their personal style. Each and every customer will be left inspired by the merchandise, as well as by the distinctive shopping experience.
Fashion should never be chased, indefinable as it may be...

iLogo, the hottest Indian start-up

Purchasing different dresses and outfits for you had once been a tedious task. You had to go all the way to the store for getting the stuff. People who want to purchase items also want to get them with great comfort and without any hassle.
purchasing the items especially the outfits had not been this easy as Internet shopping has made it today.

People throughout the world love to step outside of their homes and know that they are in style. They don't like wearing last years clothing lines - they have to have the new and improved clothes. People want clothes which aren't available anywhere else.
Customized clothes are the new in thing. People want to wear their thoughts and what better way to put it on a T-shirt ! More than any other kind of clothing, T-shirts are a mode of self-expression. When you want to say something, let the T-shirt speak for you.

Myntra was once the most popular destination for personalized products in the country. Building on the success of personalization, Myntra is expanding into broader Lifestyle/Fashion retailing. The company has a vision of being India's largest online lifestyle products retailer and has eventually withdrawn from the market in the field of customized merchandise focusing more on Lifestyle retailing.
There is a void in the vast field of customized/personalized merchandise and what else can be a better successor than iLogo, which already has a standing and a reputation which is building up amongst all kinds of clients, right from corporate companies, associations, groups, NGOs, colleges and event management companies.

Founded in 2008, iLogo offers customized merchandise solutions to corporate and retail clients.You can easily go to ilogo.org and get the latest products ranging from personalized apparel, office products to branding & gifting solutions.The iLogo website has stuff for everyone it lets you create T-shirts online by choosing colour (any pantone colour shade) combinations of sleeves, collars and cuffs.For all those girls and guys, who are looking forward, to get themselves into sporty yet sophisticated look, iLogo has got some real amazing clothing and accessories.

Out of all online T-shirt customizing portals what makes iLogo special is :
Thousands of images & hundreds of fonts to choose or upload your own graphic.
All-inclusive pricing (no extras for shipping or taxes)
High quality screen printing and embroidery.
Money Back Guarantee if the customer is unsatisfied.
Consistency in product quality, embellishment and delivery.
Time-guaranteed, free delivery – globally at a reasonable price.

iLogo's specialty products include :
Embroidered Shirts
Premium Cotton Polo Shirts – Mercerized, Piqué, Interlock
100% Cotton And Lycra ® –mix T-shirts
Personalized Tote Bags, Wine Bags
Travel Gear – Backpacks, Laptop Bags
Personalized Office StationaryiLogo also offers social media marketing solutions, branding strategy consulting and design services to corporate clients.

iLogo's past clients include Barclays, Google, TCS, JWT, Big Cinemas and iLogo has done humungous orders for them with immaculate efficiency. iLogo applies technology and common sense to play at a different level.So, in the end, if you are looking to be stylish and fit in with your friends, then you want to choose something that would be great eye-candy for those around you. iLogo is the one stop solution for all your customized clothing needs.

Tuesday, April 14, 2009

life @ BITS - GOA !!

The first impression as you walk through the gate of BITS-Pilani Goa campus is of sheer amazement at the beauty infront of you. The campus buildings, the faculty quarters, the greenery and the beautiful zuari river house some of the best talent India has to offer. The campus is around 180 acres, not too big but has most of the things a college student would want. Since the campus is very new, the hostel facilities are very good. Each student has an independent room, unlike most of the colleges where in your junior years you would have to share rooms with many of your batchmates. The entire campus is networked and DC++ hubs are the lifeline of most of the students. Tremendous amount of data(highest share being 32.xx TB) is available for entertainment, education, gaming,etc. The shopping complex caters to all the things on-capmus students require while the Monginis bakery, Nescafe and Juice stalls provide all the junkfood and beverages one would want.

The Mess is a hugely debatable topic, but really it isnt a mess as such. There are two caterers, and they do a decent job in preventing you from starving to death. Any college student will tell you that you should forget home food and not compare the mess food to the former. You learn to adjust, skip a meal or two from time to time and get on with better things that a college like BITS has to offer.

The best part of being a BITSian apart from the huge 'tag name' is that attendance is not compulsary unlike almost all colleges in India. This allows for a very carefree and nocturnal life for those who bunk most of the classes. Gaming is one of the biggest hobbies of the students in Goa. Being a gaming addict myself, I can assert that the level of gaming at bits-goa is amazing and the passion shown by the gamers is mind-blowing. Around 8-12 hours in a day fly away by playing Counter strike, DotA, WoW, FIFA, etc. For those who don't game, there is always something new in DC++ that you can watch. Sitcoms and movies form a major time-pass for many students.

We have a very talented rock band which performs in most of the cultural festivals and rock nights. The Dance club is also very active through out the semester. Those with a passion for art will find the Arts n Decoration Club a huge opportunity to further hone their skills. Many other clubs exist to keep students with a liking for various things busy. Thus, as far as extra-curricular activities go, there is just too much to keep the students busy.

Coming to the education, the library is one of the biggest housing a huge number of books, magazines and papers. The number of professors/lecturers is increasing every year, but there is still a huge requirement of skilled professors. Barring a few profs in every discipline (don't want to take names here), the standard of teaching isn't what one would call superb. But the profs who have come from the Pilani campus are fantastic and a great source of knowledge and inspiration for the students. The entire campus building( the classrooms and labs) is air-conditioned which gives students one more reason to attend classes during the Goan Summer. Many labs are still coming up, with a Cypress sponsored lab for EEE/EnI students the latest addition. The computer lab is huge by any standard, and caters to the needs of various courses with practical knowledge requirements. Since every hostel room has the LAN and Net facility, the labs are used for browsing by the newest batch in the campus(until they bring their comps/lappys).

After BITSAT, the quality of the students coming to BITS has only become better. The young campus has achieved a lot in 4 years, with lots more to come in the future. The first placement year got over last year with Nvidia, CISCO, Oracle, yahoo, Microsoft, etc taking the cream of the crop. Though there is a lot of difference between the Pilani and Goa Campuses, given that it was Goa's first year of placements, it wasn't bad. But with Schlumberger and possibly Google to come for this years placements, its only getting better for those at Goa. The first batch of BITS-Goa also saw almost 50 MS applicants, with 3 getting into Stanford. Only one student has got into IIM-A but its a good start nevertheless.

Apart from on-campus actvities, the beautiful state of Goa has lots of scenic spots to offer. A lot of the Saturday/Sunday of the first and second years of a student goes in visiting the beaches in Goa. The nearest place from ZuariNagar(where BITS-Goa is situated) is vasco where you can always find a lot of BITSians shopping/dining.

College life is always the best four/five years of a students life. BITS-Pilani Goa gives all you need to have fun and build your future. Its how you use it that matters in the end....